Originally released via Stevenson, Inc., this functional source presents nonprofit leaders and execs with confirmed equipment and methods for expanding profit from first-time gifters. It promises step by step methods for motivating nondonors to provide and explains the right way to bring up good fortune via junk mail, calls, phonathons, occasions, on-line giving, and more.
Important subject matters coated include:
- Motivating non-donors
- Attracting first-time company donors
- Annual giving thoughts: limited gifts
- Employee giving
- Social media outreach
- In-kind gifts
- Increasing go back on unsolicited mail appeals
- Online giving
- Prospect research
- Monthly and annual appeals
- Expanding your prospect database
Please observe that a few content material featured within the unique model of this identify has been got rid of during this released model because of permissions issues.
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